What Is Off-Page Optimization?

On-Page Optimization is a practice of optimizing your WebPages title, its meta tags and other content. While Off-Page Optimization is building incoming links to your website through following ways· Directory Submission· One way natural link building· Reciprocal link building· Article Submission· Press Release Distribution· Social Media Marketing (Social Bookmarking)· Blog Posting· Forum Posting and more…Only On-site Optimization is not enough for any site to rank higher on search engines, Apart from On-Site Optimization, Off-site Optimization is also a major point that is to be taken into account these days.

Anything you do towards optimization other than the actual work you do to your web pages.

IE: Adding links
     Submissions
     Directory Submissions
     Writing Articles
     Etc...