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ID #1182

How Can I Minimize Traffic Loss After a Domain Name Change?

How Can I Minimize Traffic Loss After a Domain Name Change?

Traffic loss is inevitable after a domain name change, but there are techniques that can be used to minimize it. The most important is to let regular visitors to your site know about the domain name change before hand and they should update their bookmarks if they have them. The next thing is to use a redirection to the new domain site's name if possible. Eventually the traffic will go back up, but it will not be until the new domain name is processed by the search engines.

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Last update: 2008-02-15 04:52
Author: AMB
Revision: 1.0

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