What is Sponsorship?

Sponsorship is the process used by one organization or a company for sponsoring another person or organization. They take a fixed amount from that company or organization as their charge. Sponsorship basically involves placing a sponsor ad within an e-mail campaign with a link to the sponsor's website or offer.

Nowadays sponsorships are gaining popularity day by day on the Internet. A sponsorship is when an advertiser pays for the contents displayed. Usually it can be a section of Web site or an e-mail newsletter. In the case of a web site, the sponsorship may include advertising banners or buttons on the site, and possibly a tag line.

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